dmClub dealer news - June 2010

In this month's newsletter: Join our product development team; how smart plugins can boost your traffic; 5 reasons your customers should buy a UK Local number; and a big welcome to Richard, dmClub's new account manager.

Get your ideas in

We've opened a forum. We want you to be part of it.

Why? We're changing the way we work with our dealer network. We don't want to be just a company  you talk to occasionally, but an ongoing partner in making you money. So we're opening up the discussion on how best to do this, on a new dedicated dmClub Dealer forum.

So far, one dealer request has already been delivered by the tech team. Further suggestions we're considering include:

New tools and support for Gold number sales

Already a forum member? View the thread

A tariff explorer plugin

Already a forum member? View the thread

Conversion rate tracking in BTR

Already a forum member? View the thread

(To join the forum you need an invitation. If you haven't received yours yet, contact Mary: mary.harrington@dmclub.net)

Step up your sales potential with smart plugins

Are you wondering how to make more sales?

The dmABS-Affiliate site is a great way to get started as a dmClub dealer, but to get sales via search engine traffic you need your own site.

If you're thinking of building yourself a sales site, then the new Dealer Marketing Resources can help. Configure a number chooser to suit your needs, and copy the code to your own site in minutes. Use
your words, with your SEO, and watch your traffic increase.

Drew from dmClub Support has made a short video showing how it's done. Click on the icon above to watch the video.

Five reasons to sell: UK Local Numbers

Do your potential customers know it's possible to buy a virtual number for a specific UK area code? Here are 5 reasons why they should think about it.

The service I need, in my area

Businesses whose target market is geographically near but falls within a different area code should consider a virtual UK Local number in their target area code, to reassure their customers that they are nearby.

Big enough to have an office

Prospective customers of a business are much more likely to call a company if it appears large enough to have its own office. Giving this impression is vital to a new and growing business.

Not just a mobile number

Customers are more likely to call a local number than a mobile. A virtual UK Local number can reassure customers of sole traders that they are serious players while ensuring that calls don't get missed.

Prestige area codes, wherever your office

The location of your office tells a thousand words. UK Local numbers can project the image of a prestige location, such as Central London, without the expense of premises in that location.

Local, without the cost

Businesses looking to expand beyond one location can test new markets by creating a 'virtual office', and start doing business there before taking the risk of opening physical premises.

Welcome Richard

We're very pleased to announce that a new dmClub Account Manager has joined the team.

Richard McKenna has worked in IT and telecoms for many years (when he's not playing golf). He's looking forward to meeting the dealer network: "Good business is about win-win situations," he says. "My job is to add an extra zero to the end of all our dmClub dealers' commission cheques."

We're still on the lookout for another Account Manager to join Richard in making you all richer. If you know someone who might be interested send them here.

What's your ROI factor?

• Are you measuring your campaigns' ROI?
• Are you looking at new niches?
• What's your marketing strategy?
  

In next month's marketing special issue we'll focusing on sharpening up your strategy for these tough economic times.

That's all for now! See you next month,

Mary

dmClub Community