dmBiz Mar 12: Sneak Peeks and Prizes for Feedback

The first signs of spring are coming – along with the first signs of our latest release. We’ve published the first version of a new eComponent and want your feedback! The best comments will win £50 account credit. Read on for details of how to get your sneak peek…

New eComponent: fancy a sneak peek?

We’re making some changes to the Number Chooser. In particular we’ll be making it easier for customers to buy blocks of numbers, along with some improvements to the search functions and more.

Fancy a sneak peek? To take a look, go to our demo site and have a play. (NB this is an ‘alpha’ grade prototype and you can’t actually buy numbers from it yet.) And tell us what you think – there’s £50 of account credit up for grabs for the best feedback/suggestions. (NB: The deadline for ideas is 02 April 2012.)

Tell us how to improve and win £50 account credit!

What can we do to improve? We’d like to know your ideas – and there’s £50 of account credit up for grabs for the best suggestion. We’re particularly interested in:

• How customers buy numbers. How do they move through the site? What can we do to make their journey easier?
• Microsites. We are exploring the possibility of releasing a series of affiliate microsites offering single or targeted groups of products. What do you think? Which products or groups of products would you sell like this?
• New version of dmABS. We’re beginning to think about building and releasing an entirely new version of the dmABS sales site. What do you think we should do differently in the new version?

If you’ve got ideas or suggestions get in touch now! (The deadline for ideas and suggestions is 02 April 2012.)

Niche - or goldmine?

Think the best way to sell is to target everyone? Not always. Our most successful dmClub dealers have often carved out a particular niche for themselves and work on reaching and serving that niche. For example local services, tradespeople and taxi companies can be a great market for UK Geographic numbers, or you could target highly mobile startups that don’t have a static office yet.

Telecoms is a big industry, and there’s plenty of room for niche offerings. What’s yours? If you’ve got an idea for a niche campaign, we’re here to help – contact your Account Manager now to talk it over.