dmClub dealer News - February 2010

How did it get to February already? We've been busy here on several fronts: pushing ahead with developing a whole range of products for release this year, refining the Clubhouse to make your on-selling easier, and planning new ways we can collaborate with our dealer network. Read on for the latest from dmClub Towers...

In this issue:
Clubhouse working harder to sell for you
Associate Dealers: new opportunity alert
Skunkworks: Collaborate!
Coming soon...new marketing goodies

Your customers' Clubhouses now work harder to sell your products

Clubhouses are now working harder to on-sell your products, in the way that suits you.

Take a look: go to your dmAdmin and click on the Settings link. There, you'll see a tab called Clubhouse Sales Links. This new tab gives you the option to choose what, where and how you on-sell within customers' Clubhouses.

For example, you could set the Clubhouse Sales Links to promote a service or set of services, such as dmSwitchboard, with a link that directs interested customers to your Affiliate site. Or if you prefer, you could set it to redirect to your own dealer website.

Once you've set your preferences, the links will appear in your customers' Clubhouses (see image to the right). So up-selling and on-selling is now more visible to your customers, and more easily configurable to suit your business.

Click here to go to dmAdmin and take a look

Associate Model (new business opportunity alert)

We're in the middle of overhauling how dealers and dealerships work. As part of this overhaul we're changing the structure of dealerships: soon, you'll be able to recruit dealers and earn commission from their activities as well as your own. That means you'll be able to recruit dealers, who in turn recruit their own dealers and you'll keep making commission on sales throughout the
structure.

The first movers will make the most profit from this change: the earlier you get involved the higher you'll be in the food chain, and the stronger your residual income as a result.

Where do I sign up, you ask? Well, we'll be road-testing the model in the next few months in the first 'Skunk Works'. Participation is free, on a first come first served basis.

Get in early: contact dealersupport@dmclub.net now to register your interest.

Skunk Works: collaborating with you to make dmClub better

Last month, we mentioned 'Skunk Works', a new concept in collaboration between dealers and the dmClub product team to fast-track new tools and practices through development. The idea's simple: Skunk Works is a chance for core dealers to evaluate, debate and help us improve new products while they're still in development.

Right now we're putting the infrastructure in place for the first Skunk Works. The Associate Model will be the subject of the first Skunk Works, and we're already getting questions about it.

If you're interested in taking part, drop us a line: dealersupport@dmclub.net

Read more about Skunk Works here

A grab bag of marketing goodness, coming your way soon

Now that your tax return is out of the way, it's time to think about marketing. We know you're busy, so we're working on new marketing tools to help you get the word out about your business across the Web and help you track the leads you get as a result of your campaigns. From Flash banner wizards to easy tools for tagging and tracking, the new goodies will help you get the best
out of your dealership quickly and easily.

Release coming soon watch this space!